It’s not only famous, it’s Insta-famous! Imagine countless fans following your every post and emulate your every move. That’s right, you’re not the only one who dreams about using the infamous app to become known to hundreds of thousands of followers, if not millions.
So, you want to know how to become Instagram famous? It may look simple as posting photos online, but really it’s all about the persona you create and share daily.
Many celebs use Instagram to grow their brand and keep their fans embroiled in their dramas, to stay in the limelight. But you don’t have to be a celebrity to get a following and become known yourself. There are so many examples of Insta-celebrities, for whom people wait almost breathlessly for their next photo post. You respect the work it takes, the image it creates and how you can very subtly promote brands and products within your feed to rake in the cash.
Any media media needs to be make it on Instagram if you want to be recognized. It’s such an easy platform to use with over 400 million users, but don’t be deceived, if you don’t have a plan you make a dent in the application. So if you want to make your potential Instagram fame into a job, it’s going to take a lot of work and creativity. Are you ready? Here’s how to become Instagram famous, if you can hack it.
One: Create a cool Instagram name with a meaningful bio
Come up with an attractive name and write an interesting and intriguing bio that will inspire people to follow you. Make it short, to the point, poignant and sweet. Focus on who you are and what you want to transmit. Take a creative and clear photo for your profile that speaks to what you’re all about, and then set your account to public. If you need ideas look at the most popular accounts and check out Instagram famous people or celebrities on Instagram and see what is working for them.
Two: Choose a niche or specialty
Stay specific in your theme. Choose a niche that you want to represent and then stick to it. Don’t be all over the board. If you’re about fashion, they do fashion. If you’re about food, do food, or if you do travel stick to that sphere. If you want to combine all of those then do a lifestyle feed, but stick to your brand, your genre and your topics so that people know what they can expect from you, and will search you out for those things. If you want to stand out from the rest, you have to be amazing in one thing. You choose.
Three: Post high quality photos
Don’t randomly post. Make sure you take 20 pictures to get 1 good one, and then post that. But don’t post that either without editing and using filters to get the best possible shot you can get. Never post a photo that is under par. Try different angles and lighting until you get it right. Remember this is your brand and your images will speak for you. So, they have to be creative, unconventional and thought provoking or moving in some way. Don’t forget to add interesting captions that give the images context and insight.
Four: Create a posting schedule
You have to find out what time works best for posting your photos. Do your followers like more when they see your posts Monday morning at 9am from work? Or are they more receptive at 12pm on a lazy Sunday afternoon when they have time to browse feeds? Find out and stick to that timing. Schedule your posts daily since followers usually expect one decent post from you daily and mix it up so they are not all the same. If you want to build a following make your posts original and thoughtful. Don’t over-post. No one likes an ‘over-sharer’.
Five: Tell a story with your images
People love a narrative, and love seeing stories develop visually. Choose photos that feature beauty, action, serenity or strong emotions. Something that will provoke someone to like. If you can help someone learn something through photography, then go for it. It will most likely get shared and liked over and over again. Learn what your followers like, then put on repeat. If you want to be in this for the long haul, erase posts that get very minimum likes. Tweak your style and that’s how you will build your brand. If it doesn’t fit, cut it.
Six: Cross-post on all your social media accounts
Let your friends and followers know from other social media profiles what you are doing on Instagram. The likelihood of them following you and crossing over mediums is high if you have a brand voice that is consistent across all platforms. Cross-promote your posts and start following people who have similar content to yours so you get spill-over from their followers.
Seven: Interact with your followers
Comment, comment, comment! And throw out the love with lots of like for similar types of posts to yours. Don’t just take, take the time to give. Don’t write generic comments. Write something specific and meaningful to that person so it’s genuine. Be positive, avoid controversy and promote! Show your appreciation when someone follows you by responding and saying thank you as often as possible.
So, there you have it! Seven straightforward if not easy steps to building your brand on Instagram. If you stick to it and persevere, we’ll see you on the other side of fame, and we might even follow your famous Instagram accounts.